Tesco Chief Customer Officer, Alessandra Bellini, said: “We know that many people are trying to reduce their spending after Christmas, with our research showing that nearly 40 percent of the nation are setting stricter budgets in the New Year.
“With this in mind, and as we continue to celebrate over 100 years of great value, we want to help families start the New Year – and new decade – with yet even more exciting deals and special Clubcard prices”.
This latest round of price cuts, which marks the supermarket’s continued celebrations of over “100 Years of Great Value”, offers everyone even more exceptional deals during a month where lots of shoppers try to curb their spending.
As well as cutting prices in-store and online on some of the nation’s favourite brands, including Heinz, PG Tips, Bird’s Eye and Persil, Tesco is also bringing back Clubcard Prices with more than 100 exclusive money-saving deals.
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